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Research-based, practical health insights objectively analyzed for you.

Effective Health Insights,
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We strive to make being healthy easier.
Access to quality information is key to enable truly effective health choices.

Easy and Accessible

We simplify complex scientific information by providing direct and informative answers.

Well-Rounded Perspective

We review and compare evidence across multiple research studies to draw comprehensive and objective conclusions.

Emphasis on Evidence Reliability

We evaluate studies using a modified 'GRADE' assessment, a tool used by clinical researchers to assess research quality.

Sources currently include research from the Top 20 Health Sciences journals (by h-index) published on PubMed Central in the last 5 years.